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Employee Benefits for Today’s Travel Center Employee

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Article created for the digital issue of the 鶹ɫ Foundation’s magazine.

Truck stop and travel center operators can increase retention with improved benefits.

Here are seven employee benefits ideas:

Offer the same benefits to full-time and part-time employees.

Anybody who works full time at has the same selection of benefits, and both full- and part-time employees earn paid time off.

Offer weekly pay.

What do employees rank as the No. 1 benefit? Weekly pay, .

Or even daily pay.

added that hourly employees often appreciate earned wage access, which is also known as on-demand pay or daily pay, especially for younger workers. “Until you get to somebody who is now in their 30s, they really don’t care about benefits like health, dental and disability—they should but they don’t,” he added.

Offer housing as a benefit.

When it comes to attracting talent for leadership positions, Coffee Cup Fuel Stops has had tremendous success by offering housing as a benefit. “It has made a massive difference in the quality of leaders we get,” Schapekahm said, adding that the company has either purchased or built homes that typically have three bedrooms and two baths and are designed for team leaders with families.

Consider offering access to tele-med appointments.

Coffee Cup offers insurance, but not all employees take advantage of it. For those who don’t, the company covers their tele-med appointments. “We started it during COVID and continued that so they have access to healthcare and don’t have a reason to not go. It doesn’t cost us a lot of money, and they know they can at least get that first piece going if something is wrong,” said .

Offer physicals.

Coffee Cup also offers annual biometric screenings and physicals for anyone who wants to take part. “We had three people who were diabetic and didn’t know it. They got care after that,” Schapekahm said.


Adding a corporate chaplain can have a profound impact.

To help support employees, Coffee Cup also added a corporate chaplain at its Summit location. “He shows up once a week for four or five hours, and he is full embedded in the store. He has 25-28 personal appointments every time he shows up,” Schapekahm said.

“If the team members want him to, he can follow up with them outside of the workplace. It isn’t as formal or as remote as the EAP, but it doesn’t seem like that corporate chaplain isn’t a redundancy at all. He is part of the team and is there every Monday, which makes him much more accessible.”


(Be sure to visit How to Attract and Retain Travel Center Employees for more great ideas.)

// This article was created for Stop Watch magazine, the magazine of the 鶹ɫ Foundation. Foundation is the research, education and public outreach subsidiary of 鶹ɫ, Inc. The 鶹ɫ Foundation provides programs and products to strengthen travel plazas’ ability to meet the traveling public’s needs through improved operational performance and business planning. Visit www.natsofoundation.org for more information.

author avatar
Mindy Long
Mindy Long is a journalist and editor specializing in the logistics, transportation and fueling industries. She has been writing professionally for more than 25 years and launched her freelance business in 2008. Prior to going freelance, she served as editor of Stop Watch, a staff reporter at Transport Topics, and a Washington correspondent for WCAX-TV in Burlington, Vermont. Her work appears in a variety of media outlets.

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